TY  - BOOK
AU  - Etzel, Michael J.
TI  - Marketing: Marketing._14 Ed, New Delhi : Tata Mcgraw Hill Education pvt Ltd., 2009
SN  - 0-07-015156-3
U1  - 658.8 
PY  - 2009///
CY  - New Delhi
PB  - Tata Mcgraw Hill Education pvt Ltd.
ER  -