Cateora, Philip R. and Graham, John L. <br/><br/>
International marketing  International marketing._11th Ed, New Delhi : Tata McGraw-Hill, 2003 
Philip R. Cateora and John L. Graham 
 - 11th 
 - New Delhi  Tata McGraw-Hill  2003 
<br/><br/><label>Dewey Class. No.: </label>658.8